Outsourcing as a business strategy is often perceived as a tool that is reserved for large businesses. This, however, couldn’t be further from the truth! The truth is that all businesses, big or small, can utilise outsourcing to gain an edge on their competitors and stay ahead of the curve.

Large corporations have been taking advantage of Business Process Outsourcing (BPO) for years. Nowadays, businesses are able to utilise outsourcing in almost every aspect of their business. Everything from sales, to niche back-office support services, to accounting and legal services is being outsourced to professional BPO partners. But does this mean that startups and SMEs can’t benefit from outsourcing?

Absolutely not! Startups and SMEs need to disregard the notion that outsourcing is reserved for large businesses.

Benefits of Outsourcing for Small Businesses

If anything, the Covid-19 pandemic has opened our eyes to realise that there is, in some cases, no need to hire certain full-time-in-house staff. These tasks can often be outsourced at a fraction of the cost, without compromising the quality of work produced. Thus, many startups and SMEs are turning to outsourcing when they require a specialised service like bookkeeping or payroll, but cannot afford to, or simply don’t have the workload to hire an in-house accountant. 

We discuss some of the benefits of outsourcing for small businesses:

Reduced labour costs

Hiring and training staff can often be an expensive process. Countries like South Africa offer major cost savings to source destinations such as the UK, US, and Australia of at least 40 – 45% on a steady-state operating basis (including overheads).

Access to expertise 

By outsourcing, you can gain access to a highly qualified and affordable workforce. People in countries like South Africa are often overqualified and cannot find work, which means that you can gain access to a highly skilled workforce for a fraction of the cost.

Focus on core business

As a small business, outsourcing is important as it allows you to focus your time, attention and resources on your business’s core functions. That way you will be able to focus on scaling your business.


Though outsourcing, your business is able to add an additional workforce for temporary requirements. You no longer need to worry about all of the time, money and resources associated with hiring an in-house employee, you can simply adjust your resources based on your company’s immediate needs. 

No matter the size of your business, outsourcing is a cost-effective and high-quality solution for all your business needs. You are NOT too small to outsource!

Partner With Affinity Group

At Affinity Group, we offer professional outsourced business support and back office services to companies involved in insolvency, finance, accounting, insurance, law, conveyancing, inbound/outbound telecommunications services, lead generation, sales activation and niche customer service markets.

If your business is considering outsourcing to Durban, South Africa, we are happy to discuss your needs, please do not hesitate to contact us here, or email us on info@theaffinitygroup.co.za.